Project Wild Thing

Reconnecting Kids with Nature

Trailer Trailer
David Bond on Tedx David Bond on Tedx
Marketing Nature TEDxClerkenwell Marketing Nature TEDxClerkenwell
Interview with David Bond Interview with David Bond
The Fairy Fair The Fairy Fair

Official film description...

David Bond is a father. Things have really changed since he was a kid. His children are hooked on screens and don't want to go outdoors. They want iPads, TV and plastic toys.

The marketing departments of Apple, Disney and Mattel control his children better than he can. Determined to get them up and out, David appoints himself as the Marketing Director for Nature. With the help of branding and outdoor experts, he develops and launches a nationwide marketing campaign to get children outside.

“Project Wild Thing” is the hilarious, real-life story of one man's determination to get children out and into the ultimate, free wonder-product: Nature.

Further reviews...

Technical information and screening rights...

Genre: Documentary
Production: Green Lions
Year: 2013
Run Time: 79 minutes
Language (Audio): English
Aspect Ratio: 16:9 HD
Note: worldwide as video on demand available
World rights: First Hand Films

More information...

Tags

Activism Bicycle Courage FoodForest Footprint Forest Growth Health Marketing Population Post-Consumerism UrbanDevelopment







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